Post originally published on May 27, 2006.
Edit 1: Updated with new written copy, updated links and images.
Squiggle by Damien Newman
Years ago…kidding, about 2 years ago I published this awesome little representation of the design process created by Damien Newman from Central Office of Design.
Lovingly called the “Squiggle”, it seems to have found a life of its own all over the place. Don’t you just love the Internet? Damien has since released it under a Creative Commons License.
We really need more of such design process diagrams or visualizations. It helps brings to the table a certain level of clarity and succinctness rarely seen in the difficult client education aspect of our design business. Thanks Damien!
Via Noise between Stations Blog.
Brian is the Founder and Design Director at Design Sojourn, a Design Led Innovation Consultancy. He is a multi-award winning design leader, and specialises in strategic design and innovation programs that drive successful organisations. Brian’s 20-year career in design, driven through a deep understanding of human behavior, spans over multiple domains such as consumer electronics, government, healthcare, non-profit agencies, hospitality, F&B, retail, online solutions and best in class service experiences.