IDEO founder David Kelley is on 60 Minutes
In a nice little interview on 60 Minutes, David Kelley shares his thoughts on IDEO, Design Thinking and Steve Jobs. The Design Thinking bit is very simplified, but some of the key points are there. You might have already seen it, but if you have not, it is worth a quick look as there are some behind the scenes of David’s life.
The thing I found strange was that the video ran for over 12 minutes. Should it not be 60 Minutes? 😉
Brian Ling (Design Sojourn)
Brian is a multidisciplinary Design Leader with more than 18 years of experience leading strategic design programs that drives successful Brands and Fortune 500 businesses such as GE, Philips, Nakamichi, Flextronics, Ericsson, Hannspree, and HP. His passion is in helping organisations leverage on Design Driven Innovation to make people’s lives better.