IDEO on Design Thinking at The Harvard Business Review


IDEO’s Tim Brown has written a great article on Design Thinking for The Harvard Business Review. This one sure did the rounds in the studio! Recently, I discovered that there is a pdf version available right on their IDEO website.

Do Enjoy!

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Brian Ling

Brian is the Founder and Design Director at Design Sojourn, a Design Led Innovation Consultancy. He is a multi-award winning design leader, and specialises in strategic design and innovation programs that drive successful organisations. Brian’s 20-year career in design, driven through a deep understanding of human behavior, spans over multiple domains such as consumer electronics, government, healthcare, non-profit agencies, hospitality, F&B, retail, online solutions and best in class service experiences.

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[…] Contact Follow me on Flickr Join me on Facebook Follow me on Twitter Join me on Linkedin A Design Thinker’s Peronality Profile June 3, 2009, 6:58 am Filed under: design thinking, made me think, people I like | Tags: design thinking, personality, profile Tim Brown writes about Design Thinking in the Harvard Business Review: […]


There are also two nice videos adressing this topic:

Innovation Through Design Thinking – Tim Brown

Devid Kelley about Design Thinking


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