16
Years in Operation
500+
Projects to Date
Design Sojourn is recognised both in Singapore and globally as a leader in Design-Led Innovation, Social Innovation, Design Thinking, Ethnographic Research, Business Model Innovation, and Experience Design.
Years in Operation
Projects to Date
Design Sojourn is a Singapore-based Design Thinking and Innovation Consultancy. We have been recognised as a Leading Social Enterprise by raiSE.
We believe design has the power to make people’s lives better, and that this power should be accessible to everyone.
Since September 2010, we have delivered more than 500 projects, helping organisations innovate through Design Thinking and turn transformative ideas into lasting change. Our work spans business and service innovation, ethnographic research, experience design, digital transformation and change management.
Our clients include MNCs, SMEs, government agencies, social service agencies and charities in Singapore, the region and around the world. We are committed to returning 20% of what we earn to fund our social innovation work, so that social sector organisations receive the same standard of work as our corporate clients.
Our team of designers and researchers are supported by strategic partners from Singapore and around the world.
Brian Ling is a multi-award-winning design leader with a 30-year career bridging design and business. He specialises in strategic design and implementation programmes, and has led the market introduction of products and services in consumer electronics, healthcare and social services, digital platforms, property development, hospitality and retail.
He founded Design Sojourn in 2010 to help organisations make people’s lives better through design. Since 2020, he has also mentored social enterprises as a raiSE Fellow. In September 2026, raiSE recognised Design Sojourn as a Leading Social Enterprise.
Brian chairs NAFA’s Curriculum Development Advisory Committee and lectures at its School of 3D Design. He also led the development of the second-year service design curriculum for NAFA’s Bachelor of Design Practice. He sits on the advisory board of the Innovation and Insights Centre (i2i) at the SP Jain School of Global Management and, since 2025, on the board of St John’s Nursing Home.
In 2022, he was awarded the SkillsFuture Fellowship, Singapore’s highest skills award for individuals, presented by then-President Halimah Yacob. He completed his MBA at the Macquarie Graduate School of Management in 2026, with a Dean’s Merit Award. He has been a certified Practising Management Consultant since 2012.
Lisa, one of the awesome non-designers on our team, is a clinical psychologist.
She is a member of the Australian Psychological Society and a registered Psychologist in Sydney, NSW, Australia, where she trained. She is also a certified Clinical Psychologist and Clinical Supervisor in Singapore. She has over 25 years of experience in a variety of settings, including Ministry-level work, general and psychiatric hospitals, and community mental health services in Singapore and Australia, providing individual and group psychological consultation and assessment in areas such as motivation and resilience.
Lisa also has a strong interest in happiness and positive psychology, on which she actively conducts talks, seminars and workshops. She has a deep belief that this can transform organisations by helping them create meaningful solutions for their staff, stakeholders and customers.
From these experiences, she draws her expertise in understanding human behaviour and the motivations and needs of people. She brings to Design Sojourn a unique focus on designing better, people-oriented solutions.
Denise is a design convert, having begun her career in e-commerce (Apple Online Store and Lazada Group) and a few tech startups as a business analyst in digital operations, customer operations, and sales.
She has a keen interest in Business Sustainability Management and ESG work, and is currently developing an ESG innovation program.
She recently transitioned into an experience designer, marrying her business experience with design thinking techniques to support digital transformation projects with the social services and non-profit agencies in Singapore.
Marit has over 20 years of working experience in various industries and roles. She started in the advertising industry with client servicing and creative services. She later had the chance to venture into project management in the furniture/renovation/construction arena.
Prior to switching over to an operations/administrative role, Marit was with a local healthcare company for ten years. She was involved in various aspects such as sales & marketing, new businesses as well as new product formulation & launches.
Do you want to make the world a better place through Design? If so, we would love to hear from you and how you can be part of the team. Chat us up here.