Exploit Technologies Pte Ltd (ETPL) (now known as A*ccelerate), is the technology commercialization arm of A*Star, Singapore government’s Agency for Science Technology and Research (A*STAR).
ETPL’s mandate is to grow businesses in Singapore and beyond through translating inventions and intellectual capital (from their 21 research institutes) into marketable products, processes and services. However, ETPL struggled to make an impact in the competitive global R&D environment.
ETPL turned to Design Sojourn to help them enable Design Led Innovation within their organization and help them package their technologies into meaningful and commercially successful solutions – to move from a focus on technology innovation to a focus on using technology to address user needs. Thus we embarked on a 2-year journey where ETPL and Design Sojourn collaborated on 3 different projects: Next to the Skin, Intelligent Wellness, Care @ Home, to explore the possibilities of technologies in these contexts.
To build a culture of creativity, where Knowledge > Habit > Culture, participants were immersed in activities based on the Design Thinking Methodology:
The results:
Status: Completed (2012 to 2014)
Competence: Ethnographic Research, Design Thinking Consulting, Design Thinking Mentoring, Experience and Service Design, Design Thinking Workshops
