Clients who have completed our Business Innovation Programme (Strategy) have experienced a significant growth impact to their businesses.


Design driven innovation is a strategic competitive advantage for business growth.

Through a rigorous application of our Design Methodology, Design Sojourn works with business leaders and senior executives to formulate winning commercial strategies and actionable solutions for their businesses.

We accomplish this through a range of activities including Co-creation Workshops, Ethnographic Research that lead to Innovative Business Solutions.

See how we helped Her Velvet Vase stay fashion forward with new ideas.

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This is Design Thinking and Design Driven Innovation applied, and where it can do its best work for you.

Program Synopsis

Design Sojourn’s award winning strategic Orbital Design Thinking Process is the methodology that underpins the facilitation of our Business Innovation Programme (Strategy). The following phases in our program are:


We ask what is the big idea? Through this “big idea”, we determine the proposition and strategy.


In this phase we deep dive into our client’s DNA, identify their needs and objectives, and understand their customers and stakeholders through observation and research.


Through synthesizing and reframing, we create a design framework that sets the tonality of the solution and maps the way forward for the design project.


Through a number of activities such as brainstorming and ideation, rapid prototyping and validation, we move methodically towards the design solution.

If you run a business in Singapore, you may qualify for a Enterprise Singapore grant from which you enjoy funding of up to 70% of our consulting fees. (Terms and Conditions apply.)

The Capabilities and Development Grant is owned and administered by Enterprise Singapore. More detailed information on the CDG can be found at the Spring Singapore website.

If would like to have a chat with us on what Design Sojourn or what the Business Innovation Programme (Strategy) can do for your business, please do not hesitate to get in touch with us for a free 1-to-1 clinic.

At the end of Q3 2018, CDG will be known as Enterprise Development Grant (EDG), and administered by Enterprise Singapore (a merger of SPRING and IE Singapore). From a Grant application point of view, it is still business as usual. Don’t let this transition hold you back from contacting us for a free clinic.

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We have helped organizations leverage on the Design Led Innovation to make people’s lives better.