Build Ecosystems not Products

It is commonly known that Apple does not use user-centered research to help the Business determine what they should create or do next. They go one better. They build "playing fields" wide enough for people to do as they please.

Apple has recognized what


Are Concept Products a Lie?

You can find a boat load of Concept Products everywhere on the Internet these days. Every second news article seems to be a new concept mobile phone, PC or even a car. But are we fooling ourselves with Concept Products and patting our