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July 21, 2010 In Industrial Design

Dangerous Classic Toys We Love!

ClipGun
Oh the nostalgia! Designer Shira Nahon designed this range of classic toy weapons all in the name of fun! Aptly called "Piu Piu", it is a nod towards the sounds we make when we...

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January 16, 2010 In Industrial Design

World War Robot: Bertie The Pipebomb

I have to admit that I am a closet toy freak, unfortunately (or fortunately) I never really got into the toy collecting hobby. Chasing down plastic crack was just too much for...

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Design Process

The Design Thinking Process Paradox

Designers or Design Thinkers often like to think that they require a certain level of “freedom” to allow their creativity…

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designsojournDesign Sojourn@designsojourn·
November 28, 2019

What about: Spend some time with your potential customers to understand what really makes them tick?

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