I don’t get why it’s called Service Design?
Especially when Service Design also considers products and systems in a 3-pronged holistic ecosystem? Or don’t they?
If so, why not call it Product design or System Design? Both disciplines do consider the other two.
So designers in Service Design are called Service Designers.
So do they provide design services, or they design services? Shall I get into what Product Designers or System Designers do?
Haha. We designers like to make our lives difficult, don’t we?
Brian Ling (Design Sojourn)
Brian is a multidisciplinary Design Leader with more than 18 years of experience leading strategic design programs that drives successful Brands and Fortune 500 businesses such as GE, Philips, Nakamichi, Flextronics, Ericsson, Hannspree, and HP. His passion is in helping organisations leverage on Design Driven Innovation to make people’s lives better.