Simple, by using design prototypes. Which was what this product is. Make it, test it, then sell the hell out of it! One of the reasons, in the past few months why occasionally my postings have been intermittent is that my design team and I were
Sure! Aim high as they say. Its nice to have a dreams don't you think? Well I am sure the Apple fan boys are preparing their ammo, but I must say I wont guarantee our final design will be an iPod killer, but what
Really this should have been the Art of the Small Start Part 3, but I figured this title was punchier. In the last discussion, Part 1 and Part 2, we talked about the critical aspects of People, Product, Pricing, Promotion, and Place (Distribution) as part of
Hayashi Yoshihide. That's me. The wonderful people from Nissan have given me this cool Japanese name based on the Chinese Characters or my name. That's right people I shall now embrace that name and will answer to it if called! Thanks, Gina and Haruko. I do
Check out this cute little product that my design team and I developed. Seem to have some really great reviews, here's the our link love and link Karma to those that featured it: If you've been looking for a portable DVD player that's a little
Check out this great little product! In the same tradition of my product development ideas for Mini-Entreprenaurship the Chumby is what i would consider a great "post-pc era" product that leverages on "customer designed" and "long tailed" type services. Phew what a mouth full! Introducing chumby,
Michael Donahue from E-Auction-Air did a really nice Podcast on my blog. You can download it here. The gist: Design Sojourn is a blog well worth reading for insight into coming up with affordable products. Ideas..remember them? E-Auction-Air is a great blog and podcasting site where Michael,
Huge news! Creative has beaten Apple! Apple Computer and Creative Technology have agreed to settle their legal dispute over music player patents for $100 million, the companies announced Wednesday. I'm sure this is old news by now. I'm not really surprised if you ask me, a lot
Seeing double? Via Engadget Of all the intensely competitive consumer electronics markets, the one that rules them all is as the personal digital entertainment one. With all the ultra-informed, hyper-consumer in the market today, I am surprised to find companies that continue to take this path and
Know thy enemy and know thyself, find naught in fear for 100 battles. Know thyself but not thy enemy, find level of loss and victory. Know thy enemy but not thyself, wallow in defeat every time. ~ Sun Tzu Well in our case it's not really
I always thought that Tom Peter's "Brand You" idea was a great thing to do especially if you want to get ahead in today's ultra-competitive work environment. I do know the power of a brand and know what it can do for you. Thus I
Alright here we are in the final installment of this series. It was such a beast to write but I hope the write up is really useful for all of you who are interested to get into digital concept development. Before we go on do
Many times when I consider the concepts being presented to me as a Design Manager, I find my self thinking: "I'm not visually or mentally excited". This is because many designers often get ideas from either being inspired by another object, design, form, emotion, picture etc,
So from Part 1 we really get a gist of the direction of where digital businesses are moving. If we use Crowdsourcing, which is a way to generate ideas and source for labor, and The Long Tail Effect which tells us that people buy niche products
Updated: New links were added and my usual poor grammar was corrected. A Web 2.0 marketing plan focusing on real tangible products, was really only made possible for our discussion today because of the pipeline pathway opened by the Internet. The Internet is amazing in the
This supports what I have been saying for ages. Singapore is one of the easiest places in the world to do business! This list, was from the World Bank's published report called Doing Business in 2006: Creating Jobs. These are the top thirty economies based on
Any good designer worth his salt is not only about creating evocative and beautiful designs but is also a good communicator. There is no point in a designer creating these fantastic and unique designs if he/she is not able to communicate his intent or concept
I recently have had a lot of meetings with vendors and engineers trying to get our designs realized. Each time after the different meetings, I noticed that there is still a great divide between the workings of engineers and designers. It's really not about the
This morning I was watching the News show on TV when they had a little chat session with some artists visiting to promote The Asian International Art Exhibition. One thing that hit me was: Each piece is an artistic expression that embodies the culture and history