• Billigfl

    July 9, 2008 at 10:27 pm Reply

    This boat looks so great! But jetboats aren

  • DT

    July 1, 2008 at 12:24 pm Reply

    Hi KK,
    Thanks for stopping by and nice to hear from you.
    That is a great link. I believe this Bilingual Branding is something that Asian brands can use as a distinctly Asian flavor in their marketing and advertising campaigns. What a great way to differentiate from the the western brands in western consumer markets!

  • KK

    July 1, 2008 at 9:22 am Reply

    Another interesting example of bilingual logos is the Sendai Astronomical Observatory in Japan.
    As pointed out in that article, it is refreshing to see how each of the two languages come together to play an integral part of the logo-mark itself, rather than one language being the subservient translation of the other, tethering on almost as an afterthought (as most bilingual marks are).

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