Once Upon a Time – Experimental Watch Designs

Dutch design studio, GRO, has shared what they call “seven unique studies around the concept of time”. I’m continued to be amazed at the amount of design and creative work still possible on simple products such as furniture and, in this case, watches. Here are some of the more interesting ones.

kaleidoscope – time in colour


timeline – the bigger picture


lifetime – a new culture of time

Check out the full range of 7 watches at the GRO blog. Via Core 77.