Penguin Books cover Design

Image from YES Design

The books, reissued as part of the Penguin on Design series, include Munari’s 1965 book, Design As Art; McLuhan’s 1967 classic, The Medium is the Massage; Berger’s seminal Ways Of Seeing from 1972; and Sontag’s 1977 essay, On Photography.

Penguin has republished 4 great books on design with new covers with the help of YES studio from the UK.
Check out the full creative rational on Creative Review’s CR Blog.
Via: Aisle One.

  • Meendaal

    December 26, 2008 at 1:51 pm Reply

    Great YES video ! thanks for the comment, I wasn’t aware of that, it is very interesting indeed.

  • yatzer

    December 23, 2008 at 3:58 am Reply

    For a first collaboration with Penguin, YES studio did a great job.

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