It is commonly known that Apple does not use user-centered research to help the Business determine what they should create or do next. They go one better. They build "playing fields" wide enough for people to do as they please.
Apple has recognized what
So here I am in Hong Kong, sitting in my bath robe, and stuck indoors because of Typhoon Chanthu. As a result, I got an opportunity to reflect on my stay here at the Hyatt at Sha Tin. It was quite comfortable and
Steelcase, together with IDEO, has launched the Node Chair, an awesome seating solution that either solves or fulfills a number of needs found in a common school environment.
I’m sure most of you have heard of the Microsoft Kin by now. Furthermore you would probably have moaned about how this product lacked innovation and how it was a failure in strategy to
As Roberto points out, this is because people, are not sustainable in their DNA make up, especially when the harsh reality of the world (budgets, health, wellness etc.) gets in the way. This is also probably because it is human nature for people to
Post-it Jaguar by Scott Ableman Legendary 3M inventor of the Post-it Note, Art Fry, shares his words of wisdom on innovation, creativity and getting disruptive products into the market. A wonderful read for all innovators, designers and entrepreneurs.
Q – Fact
With a cheeky little link to Tom Kelly's The Art of Innovation, Roberto Verganti (author of Design Driven Innovation) suggests in not so many words that User Centered Innovation, IDEO's claim to fame, is dead.