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June 18, 2010 In Design Process, Designing Designers, Industrial Design

Rethinking the Hairdryer

Ariane Prin, a Masters student at RCA, shares her thinking and conceptual process behind her Air Hair Project: hair dryer for hairdressers. ...

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Design Process

The Design Thinking Process Paradox

Designers or Design Thinkers often like to think that they require a certain level of “freedom” to allow their creativity…

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designsojournDesign Sojourn@designsojourn·
November 28, 2019

What about: Spend some time with your potential customers to understand what really makes them tick?

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