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June 28, 2006 In Articles, Entrepreneurship

Crossing the threshold 2

About 2 weeks ago I wrote about how I managed to "cross the threshold" and become a social entrepreneur. With the urgings of my fellow comrades at SG Entrepreneurs, I've decided to blog my experiences during my 3rd go at entrepreneurship. Strangely this...

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June 27, 2006 In About Design Sojourn

Confused about Citizen Journalism or Blogging in Singapore?

Is blogging all about an online personal diary of rants about disabled toilets, your cat or how fugly a celebrity is? I believe not. I believe blogs are a great source of credible information, often bringing information to the viewer faster than traditional...

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June 5, 2006 In Design Leadership

Patents: Everybody is doing it, why not we?

I must say The Singapore Entrepreneurs Blog is fast becomming one of my favourite blogs to read. Their recent post on patents has encouraged me to post my alternative take on patents. This is something that is actually practiced at my company, a SME (Small...

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Design Process

The Design Thinking Process Paradox

Designers or Design Thinkers often like to think that they require a certain level of “freedom” to allow their creativity…

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designsojournDesign Sojourn@designsojourn·
November 28, 2019

What about: Spend some time with your potential customers to understand what really makes them tick?

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