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April 19, 2012 In Designing Designers

The Journey to Becoming a Designer is Never Easy

Design Juices recently published an interview with Michael DiTullo, a designer I greatly respect, where he shares his insights and challenges he faced to get to where he is today, namely a Creative Director at Frog. (Actually it seems he is now the Chief...

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September 30, 2009 In Design Leadership

The Design Strategy Market Index

Design-Strategy-Market-Index The last time we spoke about Design and the stock market in my post titled: Looks like Innovation moves Markets, not Design, I had a great response from Design Sojourn's awesome readers. So I think this...

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November 25, 2008 In Design Leadership

Can you Measure the Success of your Designs or Ideas?

Edit 1: Originally published 08 June, 2006. Edited and updated. Can you actually quantify something so subjective and intangible as a design or an Idea? Can it then be used as a foundation to tell you if its a good design/idea or not? As someone who...

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About Design Sojourn

Wishing All A Hap-pig Lunar New Year!

It the time of the year where we look back, reminisce, reflect and appreciate everything that has happened to us…

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designsojournDesign Sojourn@designsojourn·
October 21, 2019

Apparently in a 2012 study, only 23% of the consumers said they have a relationship with a brand.

#marketing #cx #UX #UI

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