The Secrets at Apple's Core


If you have not read the Steve Jobs Biography by Walter Isaacson, the next best thing would probably be this video by Adam Lashinsky, Senior Editor-at-large at Fortune.
In this video Adam shares his research insights into Apple’s internal processes and approach to product development extracted from his book Inside Apple: How America’s Most Admired and Secretive Company Really Works.
Though this 58 minute video presents nothing really new, it is still a petty interesting to watch! Enjoy!
Please click on this link if you cannot see the video.

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1 Comment
  • NformDesign

    June 13, 2012 at 2:07 pm Reply

    Very very cool – thank you for posting!

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