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Design Thinking or just Thinking?

Edit 1: Tim is from Frog! Sorry Tim! Edit 2: Completely forgot to highlight, original seed concept "Just Plain Old Thinking" is from csven of rebang. Edit 3: Lesson: Blog when awake! Duh! Tim Leberecht, Frog Design's VP of Marketing, has written about Design Thinking and how

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A Good Strategy is like a Good Movie

The title of this quick post came up in a recent discussion I had with a business partner. After further reflection, I find this very true. It is applicable to all forms of strategy including design. So let me reword this: A good

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Industrial Design and The Branding Mad Men

It's about time, the (M)Ad Men figured that out. Well they sort of did before and there always been Industrial Designers in advertising and branding. But much of the focus then was on packaging design, and Industrial Design was often seen as nothing

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Do Designers Visualize or Articulate?

I have always liked to use the term "Strategy Visualization" as an activity for designers to solidify, by design, a company's business strategy. So recently, I was having a chat with my boss about getting some "visualizations" done for a design strategy by our client.

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Learning about my Design Sojourn Brand

I am a strong believer in self-branding. This website and everything online that I participate in should be a measured expression of what the Design Sojourn brand should be. So it was nice to stumble onto Mel's blog and his research on

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Where do you Think?

Dear Designers, Where do you Think? What level should we be playing at? What sort of conversations should we be having? Think about it? Sincerely, DT

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Has Chinese Design Arrived?

In my opinion, design in China has leapfrogged ahead faster than the West did. But have they arrived? I recently stumbled over a interesting interview, "Taking the Pulse of Chinese Design" with Jia Wei the founder of LKK Design. Here are some of the good bits. Q:

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Never Let Your Client do Design for You

Designers often complain about Clients that don’t know anything about design and how they have to spend more time educating them. On the flip side, working with well informed and design savvy Clients can be a headache as well. One thing the latter tends to

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The Art of Selling

One of my first bosses taught me an important lesson. Good designers are a dime a dozen, he said. Coming up with a great design solution is the easy part. The hard part, he said, is getting the client to accept the solution. "But if the work

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