Designers must Develop Critical Insight
Image source: Insight One of the key factors I noticed in any successful product and/or design, was that the product's designer had some kind of critical insight. It is this "ah-hah!", this "Wow!", this "Eureka" moment that can turn any design into a great one. It

I was watching AXN's Super CSI Sunday (Yes I am a CSI fan, who isn't?) last night and there ran an ad of the newly branded Turbo Jet, a service provider that takes you from Hong
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