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Loyalty Points, What's the Point?

I recently had a discussion with my better half on how "Loyalty Points" are pointless these days. (Please excuse the pun!) I rather have a clutter free wallet than carry my Ikea or local hardware store loyalty card. Why accumulate points and work

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Sorry!

What a crazy few months I had on both my work and home front! As a result of this I have not had the time to blog, and so I like to apologize for the lack of posts or updates. However I have

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Have you Evolved?

I was very thrilled to be able to visite the Droog store in Amsterdam. Sorry I don't have any pictures as I was so excited to go in to the store that I forgot! Anyways it is worth a trip there if any

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The Dark Side of Design

Lego Darth Vader Image by Balakov This is my second article, that I wrote for Yanko Design (YD). As I know some Design Sojourn readers don't really frequent YD, I have decided to republish and keep a record of the article

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Design Business Review

Designers are in the business of doing business; their clients rely on them to make smart, market-savvy decisions and yet there is no resource to provide the necessary knowledge to make these decisions wisely. DBR is simple, pragmatic advice on the business of creativity. Our

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Innovation? What a waste of time!

Gadi Amit, president of NewDealDesign, writes at The Fast Company Blog that Innovation (or Design Thinking?), as championed by the likes of Bruce Nussbaum (BusinessWeek's Design Blog) and David Kelly (IDEO), is "killing" Industrial Design by forcing an "analytical structure" over something that is

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20 Tips for Designers to Beat the Recession

This article was originally published on Yanko Design. As I know some Design Sojourn readers don't really frequent YD, I thought it might be a good idea to republish it here as well. I have also re-edited some of the text to

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Apple's iPhone Strategy is Now Clear

I'm sure many of us "poo-pooed" Apple's first generation iPhone as sorely lacking in the technology department. However, no one can doubt the buzz the impending launch of the iPhone OS version 3.0 has created. On the flip side, if we can look

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Are Concept Products a Lie?

You can find a boat load of Concept Products everywhere on the Internet these days. Every second news article seems to be a new concept mobile phone, PC or even a car. But are we fooling ourselves with Concept Products and patting our

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3 Seconds is all You Got for Your Designs to Sell!

In a blink of an eye, a potential buyer would have entered a store, quickly scan the different products on the shelf and then make a decision to engage with a particular product. All this happens in just 3-5 seconds! A product’s external housing is one of

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